EY Creating Intelligent Connections
We were commissioned to execute a campaign that promoted the specific expertise of EY FIDS (Fraud Investigation & Dispute Services). All communications needed to dovetail with the existing EY Masterbrand strategy encapsulated in “Building a Better Working World”. The comms solution was grounded in the concept of a capability in forging ‘Intelligent Connections‘ and the networking of expertise and data.
Capabilities: Advertising / Design / Content